ALL OURS
The brief.
For All Ours Run Club’s OFF LINE event, the brief was to capture the thrill of something that wasn’t meant to be seen by everyone. The night before the Melbourne Marathon, the club took to the streets at midnight to run the course on their own terms. It was underground, unannounced, and fuelled by a sense of rebellion and community.
Throughout winter we met with the crew, trained alongside them, and filmed in the dark to prepare ourselves for what was coming. By the time the night arrived, we knew the rhythm of their movement and the energy of their culture.
Client
All Ours
Industry
Health & Fitness
Services
Videography
Photography
Social Media
TRANSLATING THE ENERGY
Our job was to translate the electricity of the night into film without giving away too much. We focused on the shadows and streetlights, the rhythm of shoes on pavement, and the camaraderie that comes alive when rules are bent. The result was less about documenting a run and more about showing what it feels like to be part of a movement, something fleeting, raw, and impossible to replicate unless you were there.